Porch Labs

Software help for Branson-area businesses

Software just got cheap to build. Your bills didn’t notice.

Your website plan, marketing package and app subscriptions were all priced for a time when this work took a team and a lot of hours. AI changed that. Whether it’s keeping your site and listings in shape or a tool built for the way you work, it can now cost less than you’re paying.

Tell us what’s going on See what we do
Painting: a wooden rocking chair with a patchwork quilt on a timber and fieldstone porch, an iron lantern overhead, looking out over a lake and the Ozark hills. Painting: in the evening, a wooden rocking chair with a patchwork quilt on a timber and fieldstone porch, an iron lantern overhead, looking out over a lake and the Ozark hills.

Sound familiar?

Your hours are right on the door and wrong on Google.

Every listing says something a little different, and each one has to be changed by hand when the season turns.

Your hours are wrong somewhere

You pay a monthly bill nobody can fully explain.

Each charge made sense when you signed up. Together they cost more than they return.

Your marketing package, line by line

A spreadsheet runs part of the business.

It works, and one person understands it. When they’re out, ordering or scheduling waits.

The spreadsheet nobody’s allowed to touch

You’ve had an idea for a tool for years.

Something you’d use every day that you’ve never found for sale. Others in your line of work might want it too.

Have an idea other businesses could use?

What changed

AI made two kinds of work cheaper at once

For most of the last twenty years, software built for one business made sense only for companies that could pay a team for months. Everyone else rented whatever was for sale and worked around it.

Now tools like Claude and ChatGPT read the emails, invoices and schedules your staff copy by hand, and they help people like us write and test software much faster. So keeping your website and listings in shape, or building a tool around the way you work, costs far less than it did. Not every business needs any of it. When the right answer is a setting in a tool you already have, we’ll say so.

What AI is good for, and where we’d keep it out

What we do

Most of our work falls into five kinds. They overlap, so start wherever your problem is.

  • Websites

    Clear, fast sites that tell people what they came to find: hours, menus, showtimes, how to book. Built so the things that change are easy to change.

  • Ongoing care

    Hosting, updates, fixes and the small changes that come up every month, handled by people who already know your setup.

  • Software costs

    We go through what you pay for, tell you what’s worth keeping, and help you cancel, combine or replace the rest.

  • Automation and AI

    Connecting the tools you already have, and taking repetitive reading, copying and sorting off your plate.

  • Custom software

    When nothing for sale fits, a tool built around how your business actually works.

A note from Justin and Lukas

Hi there,

We’re a father and son who both build software for a living. For most of our careers, the kind of help we offer here only made sense for bigger companies. Building something for one business took a team and months, so most small businesses rented whatever was for sale and paid for it every month, whether it fit or not.

That has changed. AI now handles a lot of the slow parts of our work, so we can look after a website and listings, or build a tool that fits the way you work, for far less than it used to cost. We think that’s good news for the restaurants, shows, shops and cabins around us, and we’d like to help them make the most of it.

We’ll be straight with you. If what you have works, we’ll tell you to keep it. If something could be simpler or cheaper, we’ll show you what it would take. Either way, you’ll be talking to one of us.

We’re in Boone County, Arkansas, about 35 miles south of Branson, and a fair amount of this work really does happen on a porch.

Justin Johnson
Father
Lukas Johnson
Son

More about us

More to read

Tell us what’s taking too much of your time

You don’t need a project plan or the right words. Tell us what’s bothering you, what you pay for, or what you’ve been meaning to fix. We’ll tell you honestly whether we can help, and if we can’t, we’ll say so.

Tell us what’s going on